Keith Ferrazzi is an American author and entrepreneur, renowned for his expertise in networking and relationship-building. As the founder and CEO of Ferrazzi Greenlight, a research and consulting firm based in Los Angeles, California, he has dedicated his career to providing strategic consulting and training services to enhance company sales and boost personal careers.
Ferrazzi's insights stem from a distinguished blend of marketing acumen and networking prowess, which has earned him recognition as one of the world's most "connected" individuals by Forbes and Inc. magazines. His best-selling books, Never Eat Alone and Who's Got Your Back? have made significant impacts on readers, guiding them on the path to success through powerful networking strategies.
In 2017, Ferrazzi introduced the term co-elevation while working on his book, Leading Without Authority: How Co-Elevation Is Redefining Collaboration and Transforming Our Teams, published by Penguin Random House. This concept has since become a cornerstone of his philosophy, advocating for a collaborative approach to leadership and team dynamics.
With a career that spans the highest echelons of corporate America, Ferrazzi's thought leadership continues to influence many who strive for excellence in both their professional and personal lives.