Explosive Growth offers a compelling and inspiring narrative that provides entrepreneurs with a rare behind-the-scenes look into the creation of the first online dating app that grew to 100 million users. The book combines lively and often hilarious storytelling with genius growth tactics, numerous case studies, and a step-by-step playbook to help your startup grow massively.

Due to its raw storytelling style, practical lessons, compelling content, and fast-paced read, Explosive Growth transcends the narrow entrepreneurial audience to appeal to readers and business students eager to learn about startup life and entrepreneurship. It reveals the highest highs and lowest lows of running a startup.

Cliff Lerner's online dating startup, Snap Interactive, was at the brink of running out of money when he bet the company's fortunes on a then-unknown platform called Facebook. The app began to acquire 100,000 new users daily for free, and soon after, the stock price skyrocketed 2,000 percent, setting off a chain of extraordinary events filled with sudden success and painful lessons.

You will learn how to:

• IGNITE EXPLOSIVE GROWTH by creating a remarkable product
• Identify the ONLY 3 METRICS THAT MATTER
• Explore valuable VIRAL GROWTH strategies to grow rapidly
• Execute the GENIUS MEDIA HACKS that helped us acquire 100 million users
• Create a thriving culture of PASSIONATE EMPLOYEES and CONSTANT INNOVATION